As a business, at a certain point one must understand that where you build your business has a lot to do with how the community treats you. Are you in a place that is cutthroat and only looking out for number one, or are you in a place that supports all businesses and has the greater good of the community in mind? We have found that a company can thrive in either environment, but the rules change depending on which type of environment you are dealing with.
A lot of it has to do with how you run your business. Are you more comfortable with the former or the latter? Do you want to build a community or are you only looking out for number one? Both of these are fine ways to live, but we have found that building a community is much more rewarding than just looking at the bottom line. There are benefits to both, but we have found that when it comes to keeping customers around, ethical practices are where it is at.
Consider San Jose
A place that is a little more chill than the surrounding cities, and one that truly understands the value of community. Since it is an up and coming city in the state of California, it has to rely on people coming here that may not have what it takes or a different mindset than what is required in the surrounding bigger cities. A dedication to work and community that does not work everywhere, but works in San Jose. Companies like Bay Area Asphalt have been working hard to make sure that everyone in the community is on the same page and that they are doing things differently for the greater good of every business, and not just theirs.